SaaS articles
Subscription metrics, ARR, churn, unit economics — everything that matters for a SaaS business.
SaaS Fractional cfo: when to hire and why
In the world of startups and small businesses, founders and executives constantly face financial and strategic challenges that can determine the success or…
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SaaS Revops, revenue operations:
If you work in B2B, SaaS or startups, we can almost guarantee you've heard the term "Revenue Operations" or "RevOps" with fervent frequency in recent years.
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SaaS 5 Retail Dashboards to drive business Growth
In the fast-paced world of retail, staying on top of key performance indicators KPIs and business trends is crucial for driving growth and making informed…
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SaaS Saas Benchmark report
Welcome to the SaaS Benchmark Report In this article, we'll dive into various aspects of the SaaS industry and explore key metrics, growth trends, and retention…
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SaaS How to structure a profit and loss (P&L) statement: Donwload free
Understanding financial statements may seem boring, but let's remember that companies don't just die because they don't sell, they die because they don't make…
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SaaS Creating a Facebook Ads Report Template
Facebook advertising is a powerful tool for businesses of all sizes. It offers a unique opportunity to reach a targeted audience and measure the effectiveness of…
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SaaS How to Reducing Stripe Churn: Strategies and Best Practices
In today's hyper-competitive business landscape, reducing churn is vital for the sustained growth and success of any company operating in the digital space. For…
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SaaS Understanding SaaS Pricing Templates
When it comes to Software as a Service SaaS, pricing can be a complex issue. It's not just about determining the cost of your product, but also about…
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SaaS Creating a KPI Report Template in Excel
Excel is a powerful tool that can help you track and measure your Key Performance Indicators/?p=14397 KPIs. With the right KPI report template, you can easily…
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SaaS The Ultimate Guide to Stripe Reporting
In this ultimate guide, we'll take you through everything you need to know about Stripe Reporting. From understanding the basics to setting up your reports and…
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SaaS CFO Report Template: Streamline Financial Analysis with this
In today's fast-paced business environment, financial analysis plays a crucial role in driving informed decision-making/?p=14394 and ensuring the long-term…
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SaaS How to Schedule a Salesforce Report
Scheduling reports in Salesforce can be a real game-changer for your business. It not only saves you time and effort but also ensures that you have the most…
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SaaS Understanding Cash EBITDA vs EBITDA
When it comes to financial analysis, the terms EBITDA and Cash EBITDA often come up. Both are important metrics used to evaluate a company's financial…
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SaaS Understanding the CAC Payback Period
When it comes to digital marketing and online businesses, understanding your Customer Acquisition Cost CAC payback period is crucial. It's a key metric that can…
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SaaS Structuring Your SaaS P&L
Understanding how to structure your SaaS P&L is a key aspect of managing a successful Software as a Service SaaS business. A well-structured Profit and Loss P&L…
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SaaS Gross Dollar Retention: Formula and advanced methods
When it comes to measuring the financial health of a subscription-based business, the Gross Dollar Retention GDR formula stands out as a crucial tool. It…
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SaaS Do I Need a SaaS Fractional CFO?
When it comes to financial management in the SaaS industry/?p=8901, a new trend is emerging - the SaaS fractional CFO. This innovative approach to financial…
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SaaS Step by step Guide to Stripe Reporting
In this ultimate guide, we'll take you through everything you need to know about Stripe Reporting. From understanding the basics to setting up your reports and…
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SaaS Creating a KPI Template in Excel
Key Performance Indicators KPIs are crucial for measuring the success of any business strategy/?p=14397. They help you track progress towards your goals and make…
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SaaS Understanding Stripe Churn: How to Reduce Customer Attrition and
Attention all business owners and entrepreneurs Are you familiar with the term "Stripe Churn"? If not, don't worry. This article will delve into the world of…
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SaaS Mastering Customer Churn and Revenue Churn: A Guide for SaaS
In the fast-paced world of Software as a Service SaaS businesses, customer churn and revenue churn are two critical metrics that can make or break a company's…
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SaaS Calculating Customer Lifetime Value (LTV) for Stripe Customers
Customer lifetime value LTV is a crucial metric for any business, as it provides insights into the long-term value of a customer. In the context of Stripe…
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SaaS A Comprehensive Guide to Matching and Revenue Recognition Principles
In the world of accounting, understanding the principles and concepts that govern financial reporting is essential. One such principle that plays a crucial role…
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SaaS Unit Economics: what are they and how to measure them?
Unit economics refers to a way of measuring a company’s revenues and costs based on a per-unit model. Generally, this system seeks to measure how each unit…
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SaaS What is CAC? Definition and Calculation
CAC, or Cost of Customer Acquisition, is a fundamental metric for any company wishing to evaluate its performance in acquiring new customers. This metric allows…
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SaaS What should a SaaS COGS calculation include?
If you are working in a SaaS you have surely heard the term COScost of services, or more commonly COGSCost of good services. The COGS Cost of Goods Sold is a…
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SaaS 8 best Product Analytics tools to help you make better decisions
Product analytics is the process of collecting data on the use of digital products to make decisions on product optimization, the core of a SaaS. In the previous…
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SaaS Saas Forecast: Predicting the Future of your Software as a Service
SaaS Software as a Service forecasting is a process of predicting future business outcomes based on historical data. It is a crucial aspect of any SaaS business…
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SaaS How to calculate active users in a saas startup
How to calculate active users in a SaaS startup: definitions of DAU, WAU and MAU, formulas, and the trade-offs between each metric.
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SaaS Leads, Users, Active Users and Customers. Who is who in a
I am going to talk about the most important B2b saas metrics and objectives, that will help you measure your success and make decisions based on the right data.
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SaaS B2b Saas Metrics Journey Framework
There are many models to explain the customer life, but until now I had´t found one that applied completely to a SaaS business model, covering all its…
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SaaS Most important metrics for SaaS investors
If you’re part of a SaaS startup, you’re probably looking for ways to ensure your company’s long-term success, and one of the best ways to do that is to attract…
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SaaS Excel Forecasting for SaaS Startups: A Complete Guide
Making a forecast in excel for metrics in a StartUp is not easy, here we tell you how. Would you like to have a clear idea of how much you have to sell to be…
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SaaS What is product analytics: A complete guide to measuring and scaling
The concept of product analytics refers to the measurement of digital products, and refers to the process of understanding how users interact with a digital…
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SaaS How to calculate Lifetime Value in SaaS. Quick guide
SaaS companies must maintain rigorous monitoring of metrics that give them an overview of the financial status of their products. In particular, Lifetime Value…
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SaaS Saas marketing funnel: what is it and how to measure its results?
Working to acquire, qualify and convert leads is a critical part of the business success of any SaaS Software as a Service business. However, trying to balance…
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SaaS Cohort analysis for saas and recurrent business
There are three key metrics that define the success of a acqusition strategy of a business: CAC Customer Acquisition Cost, LTV Customer Lifetime Value and…
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SaaS Mastering Sales KPIs: The Ultimate Guide to Outbound Sales Metrics
In the world of sales, performance isn't just about closing deals; it's about understanding the mechanics that lead to those closed deals. The heart of this…
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SaaS CMRR: how to calculate it and why it matters for your SaaS business
But did you know that MRR can be misleading if you don't take into account Committed Monthly Recurring Revenue (CMRR)?
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SaaS Negative Net Churn in SaaS: definition and advice
Churn, the enemy of any Saas business, the opposite of retention. It is a silent business killer. But is churn always a bad thing? Well, there are cases where…
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SaaS Modelo Freemium vs Pruebas gratuitas
¿Cuáles son las diferencias fundamentales entre una prueba gratuita y un modelo freemium? En el post de hoy, hablaremos sobre ello
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SaaS Machine Learning (ML) para analistas
En este post, explicaremos cómo seleccionar el modelo de ML adecuado para resolver problemas específicos de tu empresa
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SaaS SaaS retention metrics to measure customer engagement
In this post we will talk about SaaS retention metrics to measure customer engagement and optimise your SaaS user retention: How to define your active users and…
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SaaS Correlation Analysis - What it is and how to do it?
If you have always heard about correlation analysis but never quite knew how to perform it, this is the place for you.
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SaaS How Google Analytics 4 works. GA4 Guide for Saas
GA4 is constantly changing and improving, here are the main ideas on how to use this powerful tool in your business.
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SaaS How LTV can evolve into a Saas Startup
Ltv is a key factor in Saas and there are four types of LTV behavior that any cohort can show, we will explain in this post
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SaaS Best Saas books in 2023
There are many different startups and the best SaaS books will depend on the type of state your startup is in. Get Your best books here
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SaaS How to close B2B SaaS sales systematically
An "easy" Saas sale in b2b is not impossible, it is a matter of method and today we will see how. — practical deep dive from the NextScenario team.
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SaaS SaaS business plan template: Excel with SaaS metrics with examples
Startup business plan template for saas business: Excel with SaaS metrics with examples. Cashflow, metrics and forecast
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SaaS SaaS Retention Rate: a quick guide
The SaaS Retention Rate is one of the keys to measuring customer experience. Learn what it is, how to calculate it and more.
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SaaS DAU MAU Ratio: a way to measure engagement in saas
The DAU vs MAU Ratio is a useful metric to know the stickiness of your product. Here you will learn its importance and how to calculate it.
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SaaS Churn Rate in Saas: how to measure and identify it?
SaaS companies base their growth and performance evaluation on different metrics, such as cac, mrr or churn rate. All these kpi’s are key when making key…
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SaaS SaaS ARPU: a very useful metric in a Saas model
In this article you will find detailed information about ARPU, how to calculate it and the importance of SaaS companies.
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SaaS NPS: a key indicator for your SaaS
NPS is important for SaaS companies. In this article you will get all the information you need to know what it is and how to calculate it.
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SaaS Saas CAC: how to calculate it
The SaaS CAC is key in a SaaS. In this article you will get all the information you need to calculate and measure it.
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SaaS MRR SaaS: What is and how to measure it?
Conoce más sobre el MRR de un Saas. su importancia, cómo calcularla y sus tipos. Aprende a medir el éxito de tu SaaS con este indicador.
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SaaS Saas Market Fit: 4 phases to achieve it
There is a disconnection between the traction in sales and recurring revenue that a saas startup will be able to generate, and the actual traction that many…
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